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In development · Canada

Single-Ingredient Treats

A small range of single-ingredient treats for dogs and cats, planned for Canada. These are product concepts, not finished or available products.

PRODUCT CONCEPT
Concept · not available

Beef liver

One ingredient: beef liver. Format and pack size are still being decided.

PRODUCT CONCEPT
Concept · not available

Beef lung

One ingredient: beef lung. A lighter-textured option under consideration.

PRODUCT CONCEPT
Concept · not available

Whole fish

One ingredient: fish. The species and the processing method have not been finalised.

What we are aiming for

Simple ingredients, clear information

One ingredient per treat

If the bag says beef liver, the ingredient list says beef liver.

Plain product information

What it is, where it was made and how to feed it, stated clearly once those details are confirmed.

Treats as treats

We will publish feeding guidance with each product. Treats sit alongside a complete diet, not in place of it.

Still being decided

What is not final yet

We will not publish nutritional values, shelf life, where the treats are made, or certifications until each one is confirmed.

  • Final product list
  • Ingredients sourcing
  • Packaging and pack sizes
  • Nutritional analysis
  • Launch date
Questions

Treats FAQ

Can I buy these now?

No. These are product concepts. Nothing is for sale and we are not taking preorders.

What does “single-ingredient” mean?

One ingredient on the ingredient list, with nothing else added. We will publish the exact ingredient, origin and feeding guidance for each product when it is confirmed.

Will they be for dogs and cats?

That is the plan. Which treats suit which animal, and in what size, will be stated on each product once finalised.

Where will they be sold?

On Amazon.ca for customers in Canada. This page will link to the listings when they are live.

Why can’t you share nutrition details yet?

Because they are not confirmed. We would rather publish verified numbers later than estimates now.